Brand campaign for IBM Smarter Planet

Nicely done [vector graphic] brand ad campaign for IBM featuring iconographic illustrations for the theme of Smarter Planet (my shots from BWI airport) See all the icons in campaign on this page – make sure you click on each to see another beautiful graphic on the landing page for each icon: http://www.ibm.com/smarterplanet

"Good Experience Blog" with thoughtful writings on customer experience, user experience, human experience.

Check out Mark Hurst's "Good Experience" blog focused on customer experience, user experience, human experience. This page highlights his "Best of" articles from years of newsletters from his thoughtful writings. This page announces Gel ("Good Experience Live"), a conference and community exploring good experience in all its forms -- in business, art, society, technology, and life -- which sells out months before the event. He also runs an exclusive job board for professionals in design, usability, user experience, and customer experience.

Web Site Typography That Builds Brands

A Forrester research document that happily validates my career and expertise in typography!... Read an excerpt, the executive summary "Web Site Typography That Builds Brands" by Ron Rogowski.

Another interesting Forrester report, "Build Better Brand Experiences By Correlating Brand Attributes With Design Personas" by Ron Rogowski.

If you have been faced with challenges regarding your web user experience, online branding or interface design, go to Superseed for consultation, methods and a process for the specialties in web typography, design and user experience.

If you have specific questions about your website or online business, let us know... we will provide you with direction.

Pangea Day is a global event bringing the world together through film.

What is Pangea Day? Learn more > and don't miss the interactive map of worldwide event hosts where you can attend a local viewing > or host one here >

You can also watch at a digital cinema > or on tv > Pangea Day is on Saturday, May 10th (11am-3pm US West Coast, 2-6pm US East Coast, 7-11pm in UK, 8pm-midnight in Europe and much of Africa, 9pm-1am in the Mideast, 11.30pm-3.30am India, etc.).

In 2006, filmmaker Jehane Noujaim won the TED Prize, an annual award granted at the TED Conference. She was granted $100,000, and a wish to change the world. Her wish was to create a day in which the world came together through film. Pangea Day grew out of that wish. I like this video of her acceptance speech about the inspiration behind Pangea Day: Jehane Noujaim's TED Wish

Super Smart Eco Ad Campaign

Check out this brilliant World Wildlife Fund ad campaign in the form of bathroom towel dispensers! Article by Kate and Jill via Inhabitat

Massive Change

Exhibition invites viewers to consider the dynamic future of design culture and the crucial real-life choices we must make. Curated by Bruce Mau & the Institute without Boundaries

Explore the Exhibition – see links to wonderful QuickTime VRs:
http://www.massivechange.com/exhibition

Get Word of Mouth

What is a BzzAgent?
Word-of-mouth marketing.

Sign up to become an agent:

• Discover and check out new products, services, books and other cool stuff
• Share honest opinions with people you know
• Report buzz input and feedback
  

BzzAgent enables marketers to offer word of mouth through a targeted and measurable media network. Check it out... BzzAgent.com >

Word-of-mouth (WOM) marketing: more >

• 80% of consumers trust WOM more than any other source of information
• The average WOM conversation about a brand lasts for 10 minutes

Link to The Word of Mouth Marketing Association (WOMMA)
and other resources >

Visual Mapping

A beautiful collection of visual mapping, diagram design and data visualization of information from a firm called VisualComplexity.
-> View 500+ project shots by:
slide show > or category >