Tuesday, October 30, 2007

Cartoon characters & "transcreation"

Entertainment companies embracing a new approach toward connecting with local markets. Characters and story plots get reinvented in a process media companies call "transcreation." 10/16/2007 The Wall Street Journal
Article >
~and~ Interactive >

Monday, October 15, 2007

MFA vs MBA

A fun story to share as I am part of an MFA vs MBA household (an MFA is Master of Fine Arts which covers a graduate degree in art, design or writing)...

MFA vs MBA (aired on Public Radio Marketplace in 2005)
Business schools will be launching their graduates into the real world over the next few weeks. Fed Chairman Alan Greenspan speaks at Wharton's commencement this Sunday. Pepsico's president will do the honors at Columbia Business School next Wednesday. General Electric's CEO Jeff Immelt shares his thoughts with the graduating class at the Harvard Business School in June. These stars are all at the top of their game. But commentator Dan Pink says an MBA won't necessarily get you there: Listen to this commentary > (you will need Real Player to listen to the story).

Thursday, October 4, 2007

The DMI Conference Experience

This video from last year's conference in VT will give you insight of what to expect at a DMI Conference -- described as a thirty yr old conference where design managers and business leaders assemble to participate in setting the agenda for the future.

Another interesting event this past summer, 2007 DMI Design and Design Management Performance Series: The 19th International Brand Design Conference, "Brand, Design, and Business–the Integration Imperative".


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